Marketing
Microsoft BI Commercial
Saw this during the NFC Championship game and was surprised it was a Microsoft commercial for BI. People Ready Business: Coca-Cola
evergreen
Telling a Great Story with Data
Proving facts to management is always a difficult task. During our October meeting Susan Moore and Elissa Fink demonstrated their technique for telling a great story with data that can help you communicate the important facts in a memorable way. We have all faced the challenge of having too much Read more…
Marketing
November Triangle AMA Meeting to focus on Social Media
My brother Sean is coming to speak to the Triangle AMA chapter. Great topic on how social media is chaning the way we communicate with customers. The press release is below and you can register online at triangleama.org. Your Brand Is Being Discussed, Are You Listening? Dell Executive Shares Dell Read more…
evergreen
Tested Keys to Small Business Marketing
This is the article I wrote about September Triangle AMA speaker. Marketing to small business has several unique approaches and strategies for today’s marketing professionals. Our September 2008 luncheon speaker, Donald Mazzella, COO of Information Strategies, Inc., has advised major corporations and start-ups on ways of increasing their close rates Read more…
Events
MySpace: Insider’s View of Social Networking
With the rapid growth of social networking it is difficult to understand what are some of the driving forces behind the fast pace as well as what are the myths. For today’s marketing professional this is more important than ever as consumers are driving the growth through their actions and Read more…