[featured style=”shadow”] This edition of Beyond the Basics looks at corporate microblogging and how it is impacting today’s business communication. Dan Connolly (@DConnolly17) of Blogtronix spoke with me about how microblogging can help reduce email clutter and increase productivity. Dan had some interesting statistics Blogtronix has customers have experienced. Employee Read more…
Virtual teams present special challenges, primarily because they are so geographically dispersed. Because you never meet face to face, out must rely on technology to get your workers trained. Remote workers in the form of IT specialists or personal assistants are great ways to save money or assemble teams with Read more…
David B. Thomas (@davidbthomas) executive director at New Marketing Labs is releasing his new book today, The Executive’s Guide to Enterprise Social Media Strategy, co-authored with Mike Barlow. David and I discussed some great strategies and tactics from his findings including: Creating a cross-functional, enterprise-wide team as a starting point Read more…
Bit.ly, ow.ly, tinyurl are just a few of the free services that allow you to shorten your links for social media and analytical tracking. But you can now have the power of these free services with your own custom short URL using YOURLS which stands for Your Own URL Shortener. Read more…
Myself along with several other smart folks participated in Jason Peck’s (@jasonpeck) e-book. Online Marketing Predictions for 2011