Square Jaw Media

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Brian McDonald

Brian McDonald started Square Jaw Media to document strategies and techniques he had used over his experience working in marketing and communications since 1990. During this time Brian wrote about many of the exciting Raleigh social media events where great knowledge was being shared and tries to share some of the tips and tricks. . Read Brian's full bio.
Marketing

SAS VAR Article on Web 2.0

I was interviewed by SAS for an article on how resellers were using Web 2.0 in their marketing efforts. Plug In: How VARS Are Using Web 2.0 for Business It’s no secret that social media is a topic among executive and marketing branches in organizations of all sizes and industries. Read more

By Brian McDonald, 16 yearsJuly 27, 2009 ago
Social Media

Managing Multiple Twitter Personalities, Part 2

In the first post about managing multiple Twitter personalities I wrote about using TweetDeck and its ability to manage multiple Twitter accounts. In this post I want to look at a tool that also helps boost your Twitter, productivity called TweetLater. TweetLater bills itself as “productivity tools for busy tweeple,” Read more

By Brian McDonald, 16 yearsJuly 27, 2009 ago
evergreen

Marketing Toolkit v1.0: Web and CRM

In the first marketing toolkit I discussed desktop publishing and the role it played in changing marketing strategy and processes. In this post I want to discuss what was the second major technology impact to marketing over the past 20 years, the creation of the World Wide Web and Customer Read more

By Brian McDonald, 16 yearsJuly 26, 2009 ago
evergreen

Five Blogging Lessons Learned

Today is day 10 of my 30 Day Blogger Challenge and so I decided to write about five lessons learned so far: Blogging every single day is a challenge to find the time and creative drive to publish a complete article. Also daily frequency may be too much for any Read more

By Brian McDonald, 16 yearsJuly 25, 2009 ago
Marketing

Internet Squatters in a Web 2.0 World

The original fight over internet squatting started with domain names. With just InterNIC assigning domains in the 1990s, savvy entrepreneurs went out and registered big name brands like McDonalds and others in order to hold the domain “hostage” and get a big buyout. Eventually copyright lawyers stepped in and changed Read more

By Brian McDonald, 16 yearsJuly 24, 2009 ago

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squarejawmedia.com by Brian McDonald is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
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