In the first post about managing multiple Twitter personalities I wrote about using TweetDeck and its ability to manage multiple Twitter accounts. In this post I want to look at a tool that also helps boost your Twitter, productivity called TweetLater.
TweetLater bills itself as “productivity tools for busy tweeple,” and it does offer a great suite of tools at both the free and paid level. I have been using the free account and will focus on the features provided at this level. My first need for the service was to be able to schedule a tweet message that I wanted to go out but I was not able to be online at the time.
After creating a TweetLater account I discovered the site had a lot to offer. The main feature being the ability to schedule tweets. This is easily done using the web interface that allows you to enter the message, shorten the URL as well as create a draft copy for messages that you may want to send out more than once. Publishing can be done immediately or at a specific time. You can also publish the tweet to more than one account that you manage to eliminate having to copy and retweet. TweetLater also offers an RSS feed if you want to filter certain messages from all your messages for posting on a specific web page.
One of the features that I really like about TweetLater is the following vetting tool. For the corporate and association account this is a real timesaver. By vetting followers I can see in a single place who is following me as well as take action. If the Twitter account is a spam or bot I can block the account from following me for instance. Also it allows you to create an automated direct message to followers that acknowledges your acceptance as well as can direct them to your web site for more information.
Have you tried any Twitter messaging automation tools in your business?

Brian McDonald

Brian McDonald started Square Jaw Media to document strategies and techniques he had used over his experience working in marketing and communications since 1990. During this time Brian wrote about many of the exciting Raleigh social media events where great knowledge was being shared and tries to share some of the tips and tricks. . Read Brian's full bio.