Last week the Triangle Social Media Club had two guest speakers, Karlie Justus (@karliej) and Jason Peck (@jasonpeck). I’ve had the pleasure of meeting both the speakers and interacting with them on Twitter over the past several months. I was glad to see Karlie speak about the NC State Fair since Read more…
I have been reading about Foursquare over the past few months on Twitter. Several people I follow in New York City had been raving about it so when Foursquare came to Raleigh I was excited to see what the hype was. Foursquare is a mix of location based social network Read more…
I remember someone asking me in 1995 when I was building my first web site and describing how cool this new technology was, “Hey can you help me get on the interweb?” Sure I said, just take a left on the Internet superhighway and look for the exit that starts Read more…
In the first marketing toolkit I discussed desktop publishing and the role it played in changing marketing strategy and processes. In this post I want to discuss what was the second major technology impact to marketing over the past 20 years, the creation of the World Wide Web and Customer Read more…
With the rapid growth of social networking it is difficult to understand what are some of the driving forces behind the fast pace as well as what are the myths. For today’s marketing professional this is more important than ever as consumers are driving the growth through their actions and Read more…