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Digital Media

Mobile Site, App or Both?

With mobile usage and traffic growing by huge numbers recently there is a rush to create mobile friendly versions of your website.  But it does not end there, what about a iPhone or iPad app?  What about other smartphones: Droid, Blackberry, etc? Just thinking about it can make your head Read more…

By Brian McDonald, 14 yearsOctober 28, 2011 ago
World Without Apple Infographic
Infographics

World Without Apple Infographic: Impact of Steve Jobs

The passing of Steve Jobs was a sad event for me. I bought my first Apple Macintosh computer in 1987. It was a used first generation Mac that cost me $2,300! Nonetheless I loved it, it was my first computer because the Commodore 64 I had in high school never Read more…

By Brian McDonald, 14 yearsOctober 7, 2011 ago
Google Analytics
Digital Media

Google Analytics Webinar

This week I had the opportunity to sit in with JT Moore @j_t_moore of ASPE ROI @ASPE_ROI for an hour long webinar on Google Analytics.  We discussed how to get started with Google Analytics and explained some of its basic features including: How to set up Google Analytics on your Read more…

By Brian McDonald, 14 yearsSeptember 30, 2011 ago
Digital Healthcare Infographic Animation video
Digital Media

Digital Healthcare Animated Infographic

Found a great animated infographic on the role and impact of digital marketing in healthcare on Life Healthcare Agency’s YouTube Channel. This video does a great job of communicating the importance of digital communications in how we research and discover health information. It follows great storytelling practices by: Creating a Read more…

By Brian McDonald, 14 yearsSeptember 23, 2011 ago
Digital Media

The Johnny Cash Project | Crowdsourcing an Epitaph

Last week during the first Monday Night Football game I watched the ad for The Johnny Cash Project on ESPN. I was blown away for two reasons. I’m a huge Johnny Cash fan. It’s the best use of crowdsourcing I’ve seen to date. Now I will admit that I have Read more…

By Brian McDonald, 14 yearsSeptember 21, 2011 ago

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