This week I had the opportunity to sit in with JT Moore @j_t_moore of ASPE ROI @ASPE_ROI for an hour long webinar on Google Analytics. We discussed how to get started with Google Analytics and explained some of its basic features including:
- How to set up Google Analytics on your site.
- What Bounce Rate means and how to lower it.
- Analyzing and drilling down the data.
- Tracking keywords.
You can listen to the archived webcast online. Drop me a comment if you do and let me know what you liked or thought was missing.
Thanks to JT and everyone as ASPE for inviting me to do the webcast I had a great time.