For my third episode I travelled to Chapel Hill and met with David Rose (@dbrose67) COO of Magent Video (@magnetvideo) to talk about how to shoot short corporate video. David and I talked about the challenges of producing a great 30-60 second video for your website that keeps your audience’s Read more…
Blog Tune Up Updated Jan 2016 As the year winds down we typically find ourselves reflecting on the events of the current year as well as dealing with all those tasks we’ve put off. Now is a great time to review your blog and perform your blog tune up to Read more…
I was on a major company site the other day and wanted to share a page link for an event that a friend and former coworker was going to be featured. I clicked on their share button and selected Twitter as my network. I was then transferred to Twitter with Read more…
A business that improves communication between workers in an office will improve morale and boost productivity. Ultimately, a large office with poor communication will pay the price because miscommunication usually affects the bottom line. Fortunately, however, the digital revolution has resulted in numerous online communication services that can make intra-office Read more…
Beyond the Basics is a new video series where I am interviewing leading marketing and communication professionals to discuss advanced social media and interactive marketing strategies and tactics. Over the past few months I’ve attended many social media and interactive marketing presentations and I find myself and my peers saying, Read more…