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Events

Practice, Preparation and Speaking Tips from Ignite Raleigh

Last night I had the opportunity to have five minutes to pitch an idea on creating a grassroots network for Downtown Raleigh Wi–Fi at Ignite Raleigh. This was the first time for the event in Raleigh and it was a great success. Good speakers, variety of topics, lots of socializing Read more…

By Brian McDonald, 16 yearsAugust 6, 2009 ago
Marketing

Delicious, Digg and other Bookmarking Sites Boost Internal Marketing

When I first started working in marketing communications one of my monthly tasks was to review all trade publications for articles where our company was mentioned as well as other articles of interest. I scanned roughly 30+ trade publications for keywords using my eyeballs since there was no Web in Read more…

By Brian McDonald, 16 yearsAugust 5, 2009 ago
Events

Twenty Slides in Five Minutes-Ignite Raleigh!

I am busy preparing for my five minutes at Ignite Raleigh on Wednesday night at the Lincoln Theatre. The format is that each presenter gets five minutes to present their idea and their 20 slides will advance every 15 seconds. I finished my presentation yesterday and sent to the organizers Read more…

By Brian McDonald, 16 yearsAugust 4, 2009 ago
Social Media

Can you Measure Your Corporate Brand on Facebook?

I just saw a great tweet by my brother @iamseanmcdonald “Serious question: Anyone have recent examples where a brand has made a MEASURABLE impact with its presence in Facebook?” I keep thinking to myself that the applications for corporate Facebook presence are mostly in the consumer brands area. We love Read more…

By Brian McDonald, 16 yearsAugust 3, 2009 ago
evergreen

Scope Management Essential for Marketing Success

While obtaining my Project Management Professional (PMP) certification I really dug into one of the main process areas that I knew would help me in my job on a regular basis: scope management. I reflected back on how many failed or poorly executed projects could have been better if more Read more…

By Brian McDonald, 16 yearsAugust 2, 2009 ago

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