Writing about Web 2.0 technology over the past several months I am reminded of what the “new” technology was when I began my career and how it impacts us today. I graduated college in 1990 with a degree in communication and public relations. When I started college was already using Read more…
I recently sat in on a webcast that gave time estimates for marketing professionals. Their estimation was that each social media account (i.e. Facebook, Twitter, LinkedIn) should require approximately eight hours/week. Therefore if you have four accounts your time dedicated to social media would be 32 hours/week. Ideally this would Read more…
I just read a great biography on the actor, Peter Sellers called Mr. Strangelove. In reading about his acting greatness in playing multiple roles in the same film, I thought that this is similar to the challenge I have in managing multiple Twitter accounts. I was having a hard time Read more…
During June’s Triangle Social Media Club meeting, there was an interesting discussion about using LinkedIn for more than connecting and online communities. One of the participants worked for a company in the transaction automation solution industry. He stated that they used LinkedIn in a unique why to recruit and find Read more…
I was invited by Brian Shrader (@brianshrader) of @liveatwral to be his “Twitter Tuesday” interview.