If you’re not familiar with Glassdoor then it’s the first site you need to visit after reading this post. What Google Review and Yelp are to local retailers, restaurants and bars, Glassdoor is to companies. Glassdoor has several typical features of HR/employment sites: job board listings, corporate profiles, list of Read more…
At the 29014 Digital Marketing for Business conference I presented on how to create a digital marketing command center. When starting a digital marketing program or position, it’s often important to quickly set up essential social listening, curating and sharing platforms. You will need a command center where you can Read more…
This week AT&T had a massive outage of its U-verse network that offers voice, digital cable and high speed Internet to consumers and businesses. This most recent fiasco has further tarnished the AT&T brand that it appears the company has either given up on PR and customer service or does not Read more…
It’s not as difficult as being President of the United States, but digital marketing is hard work. Most people think we just play on social media all day and create a few web pages. I wish that was true. Digital marketing is a fun career choice but can be very Read more…
Content Automation and Integration from Brian McDonald With all the digital media channels out there you can spend a huge amount of time curating and sharing content across multiple social networks and channels. Integrating content across networks and channels via an automation strategy can save time and money spent doing Read more…