Stock photography used to be a more time and cost intensive process due to the terms of photography use. Image prices as far back as 2000 were still around $100 each for high resolution quality. Also some photographers charged additional royalties if your usage was used in ads, signage and Read more
When I first started working in marketing communications one of my monthly tasks was to review all trade publications for articles where our company was mentioned as well as other articles of interest. I scanned roughly 30+ trade publications for keywords using my eyeballs since there was no Web in Read more
I am busy preparing for my five minutes at Ignite Raleigh on Wednesday night at the Lincoln Theatre. The format is that each presenter gets five minutes to present their idea and their 20 slides will advance every 15 seconds. I finished my presentation yesterday and sent to the organizers Read more
While obtaining my Project Management Professional (PMP) certification I really dug into one of the main process areas that I knew would help me in my job on a regular basis: scope management. I reflected back on how many failed or poorly executed projects could have been better if more Read more
One of the speakers I was able to see last week at the ACCE convention was Michael Herman whom I’ve know for over 20 years. Michael was my first PR professor at NC State way back in 1987. Since then I’ve seen Michael from time to time while he was Read more