Square Jaw Media

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Brian McDonald

Brian McDonald started Square Jaw Media to document strategies and techniques he had used over his experience working in marketing and communications since 1990. During this time Brian wrote about many of the exciting Raleigh social media events where great knowledge was being shared and tries to share some of the tips and tricks. . Read Brian's full bio.
How Online Marketing Drives Offline Success
Digital Media

How Online Marketing Drives Offline Success Infographic

This infographic from KISSmetrics shows and provides case studies on how online marketing can drive offline sales.  It’s a great starting point when working with all types of business, large and small to determine where to start your digital and social media planning to meet business goals. Click on the Read more…

By Brian McDonald, 14 yearsNovember 3, 2011 ago
evergreen

Marketing Lessons from The NFL

We’re halfway through the National Football League (NFL) season and this is the time of year that I love.  Temperature is cooling down, leaves are changing, Halloween, Thanksgiving and Christmas are the holidays and the NFL season is in full swing.  There’s a reason why NFL football is the number Read more…

By Brian McDonald, 14 yearsNovember 1, 2011 ago
Digital Media

Mobile Site, App or Both?

With mobile usage and traffic growing by huge numbers recently there is a rush to create mobile friendly versions of your website.  But it does not end there, what about a iPhone or iPad app?  What about other smartphones: Droid, Blackberry, etc? Just thinking about it can make your head Read more…

By Brian McDonald, 14 yearsOctober 28, 2011 ago
World Without Apple Infographic
Infographics

World Without Apple Infographic: Impact of Steve Jobs

The passing of Steve Jobs was a sad event for me. I bought my first Apple Macintosh computer in 1987. It was a used first generation Mac that cost me $2,300! Nonetheless I loved it, it was my first computer because the Commodore 64 I had in high school never Read more…

By Brian McDonald, 14 yearsOctober 7, 2011 ago
Events

Forget Early Adopters, iPhone 4S Appeals to Majorities

Apple’s announcement yesterday disappointed some that wanted to see a new iPhone design, the iPhone 5.  Had the iPhone 5 been announced there would have been throngs of innovators, early adopters and first droppers lined up to buy the device on the first day, shattering sales records and making news. Read more…

By Brian McDonald, 14 yearsOctober 5, 2011 ago

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squarejawmedia.com by Brian McDonald is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
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Header photograph by Bryan Reagan.

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