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How AT&T Could Have Used Social Media During Crisis

This week AT&T had a massive outage of its U-verse network that offers voice, digital cable and high speed Internet to consumers and businesses. This most recent fiasco has further tarnished the AT&T brand that it appears the company has either given up on PR and customer service or does not have a strong and savvy ..
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8 Daily Digital Marketing Challenges

It’s not as difficult as being President of the United States, but digital marketing is hard work. Most people think we just play on social media all day and create a few web pages. I wish that was true. Digital marketing is a fun career choice but can be very challenging due to several factors. ..
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Content Marketing Automation and Integration

Content Automation and Integration from Brian McDonald With all the digital media channels out there you can spend a huge amount of time curating and sharing content across multiple social networks and channels.  Integrating content across networks and channels via an automation strategy can save time and money spent doing repetitive tasks.  But I want ..
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11 Things You Should Know About Raleigh | Ignite Raleigh 3

Last time I did Ignite Raleigh I have to admit I was more nervous than I was this time around.  There is no doubt that practice makes perfect and it helps your confidence when you have 20 slides and 5 minutes in front of 500+ to speak your peace! I want to thank Ignite Raleigh ..
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Trends from Randi Zuckerberg, Former Director of Marketing at Facebook

Last month I had the opportunity to meet and hear Randi Zuckerberg speak at Meredith College. Randi was visiting the campus to receive the President’s Award and deliver the 2012 Woman of Achievement Lecture. Prior to the event I was able to attend the VIP reception thanks to my wife (@mcdezigns) who won the Meredith ..
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