Last week’s 50th anniversary of Sgt. Pepper’s Lonely Hearts Club Band found me enjoying listening to the classic album by The Beatles. I’ve loved this album for as long as I can remember. As a kid my older brother, Sean and I would put it on and listen to the Read more…
At the 29014 Digital Marketing for Business conference I presented on how to create a digital marketing command center. When starting a digital marketing program or position, it’s often important to quickly set up essential social listening, curating and sharing platforms. You will need a command center where you can Read more…
YouTube added automatic captions this year and it’s an important feature for several reasons. If you’re not familiar with video captions, it is basically the transcript of the video dialog or narration shown at the bottom of the screen. In the past you would have to supply the caption copy Read more…
This week AT&T had a massive outage of its U-verse network that offers voice, digital cable and high speed Internet to consumers and businesses. This most recent fiasco has further tarnished the AT&T brand that it appears the company has either given up on PR and customer service or does not Read more…
It’s not as difficult as being President of the United States, but digital marketing is hard work. Most people think we just play on social media all day and create a few web pages. I wish that was true. Digital marketing is a fun career choice but can be very Read more…